A Virtual Background System utilizes a special optical flash projector working with the photographer’s DSLR camera in conjunction with an incredibly reflective background screen, to enable the photographer to have infinite background variety. Simply put, if you have a transparency of essentially anything, it may be used to create a background in real time. The photographer sees both the subject and the background in the camera viewfinder before the shutter is released. The process is optical and instantaneous. It involves no computers. There is no post processing as there is with green screen and Photoshop cutouts. There is no additional cost. When the image is captured it is done and can be shown to the customer immediately. A background change requires nothing more than changing the background transparency, which takes only a few seconds.
How long does it take you to change a traditional muslin or canvas background? How long does it take to move the ” poly foam sets” around? Where do you store all this stuff? Does the outside weather ever limit your ability to do portraits? With the Virtual Background System, all of these are problems of the past. Your own creativity would only be limited by your creative imagination and your collection of background transparencies. If you show the clients the collection of background slides and let them choose their own backgrounds, they now become involved in the making of their portrait…and that can lead too much higher enthusiasm and sales.